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When it's more than just a good picture, it tells their story.
People are narratives; we tell stories with exaggerated movement of our limbs and facial features, we show emotion through our eyes and soft gestures. We can speak a thousand words without making a single sound. This is what we illustrate through people photography to enhance a brand and to convey their message. No matter the subject, the key to capturing that moment is anticipation. Whether it be fly-on-the-wall photography or directional, we must be a people watcher and a predictor.